We envisioned a beauty resource for western New York and beyond – providing elevated access to beauty and luxury. To be recognized as innovators in the beauty/wellness industry while preserving a warm family feeling.

In doing so, we bring together the regions most talented artists, cultivate an environment rich with education and opportunities for the team to thrive, and curate high-end luxury, sought-after products that can only be found at some of the finest salons and department stores around the globe.